Wiki
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Length
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Written by Carpenter and Ido Zmishlany (who produced the track), this is the lead single from her sophomore album, EVOLution. Prior to its release, Carpenter teased the track on Instagram through a daily countdown.
“On Purpose” is an upbeat pop-dance song with elements of tropical house that celebrates a unexpected, budding relationship. The single marks a musical departure for Carpenter from the indie pop of Eyes Wide Open. It is the first song on the album track list, serving as an introduction to the theme of complicated relationships and maturity explored in EVOLution.
The music video, directed by James Miller, shows clips of Carpenter walking around London and Madrid.
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