Wiki
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Release Date
27 September 2021
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Length
6 tracks
Bad Love is the first Korean EP by Key. It was released on September 27, 2021, through SM Entertainment. Marketed as his first "mini album" release, it consists of six songs, including the singles "Hate That…" and "Bad Love". The EP was Key's first solo release since returning from the military. Conceptually, it follows a retro space theme, inspired by the science fiction films of the 1980s and 1990s. It peaked at number three on South Korea's Gaon Album Chart and received positive reviews from music critics.
Key made his debut as a solo artist in 2018 with the studio album Face. This was followed by two more releases in quick succession, Japanese EP Hologram (2018) and Face reissue I Wanna Be (2019), after which he took a hiatus due to his compulsory military enlistment. On August 23, 2021, SM Entertainment announced the release of Key's new single, titled "Hate That…", on August 30, ahead of a new EP. The song, which is a duet with Key's labelmate Taeyeon, came almost three years after his previous releases. On September 6, it was revealed that the EP, titled Bad Love, would be released on September 27. It contains six tracks, including the lead single of the same name and "Hate That…".
Key had first conceptualised Bad Love 14 years previously. It marked the first time he had taken charge of the creative direction of an album, and he clashed with his label at various points during the production process. The EP follows a retro space theme, inspired by the science fiction films of the 1980s and 1990s. Key viewed it as the culmination of his interests and experiences, stating, "I finally became 'me'. I have a chance to show the audience that this is me. This album is the album-version of Key."
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